NextGens

Japan Market Entry Services — Strategy, Localization & Execution

End-to-end, on-the-ground support for overseas brands entering Japan.

Japan market entry services — Tokyo business district

What We Do

Comprehensive Japan market entry support across all phases of your journey.

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Strategy & Research

Market validation and entry planning

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Localization

Cultural adaptation and translation

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Partner Scouting

Distributor and retail connections

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PR & OOH

Media relations and outdoor campaigns

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Retail Activation

In-store execution and merchandising

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Growth Execution

Ongoing marketing and scale support

Our Framework

A proven three-phase approach to Japan market entry.

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Figure A: Timeline of Phases

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Three Phases to Success

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Phase 1: Sprint

6-8 week validation sprint to explore market fit, meet partners, and validate demand.

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Phase 2: Launch

12-16 week foundation build including localization, partner onboarding, and go-to-market setup.

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Phase 3: Growth

6+ months of activation and scale execution with PR, KOL, digital, OOH, and retail campaigns.

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Industries We Serve

Specialized expertise across consumer brands and entertainment sectors.

For Consumer Brands

Fashion, beauty, food & beverage, consumer electronics, and D2C marketplaces.

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Entertainment & Culture

Film/TV/streaming, games/anime/IP, music & live events, and publishing & media.

Explore Entertainment

Frequently Asked Questions

What services do you offer for Japan market entry?

We provide strategy, localization, partner scouting, PR/OOH campaigns, and retail activation support.

How long does a typical Japan market entry project take?

Projects range from 6-8 week validation sprints to 12-16 week launch programs and ongoing growth execution.

Do you work with both consumer brands and entertainment companies?

Yes, we support consumer brands (fashion, beauty, food) and entertainment/culture (film, music, games/anime).

What makes your approach different?

We act as your bilingual local team, providing end-to-end execution from initial strategy through on-the-ground activation.

Ready to Enter the Japan Market?

Download our comprehensive Japan Entry Brief or schedule a free consultation to discuss your goals.